
Coming soon · Relationship
A CRM built for bookstores and readers
A customer is more than a line at the till
Goal: preferences, richer history, and light automations to stay present without becoming a call center. Today you have customer records; reader CRM is on the roadmap.
Coming soon — from Essentials
Why it matters for your bookstore
- Reader card with history and notes (design)
- Single profile across counter and future channels
- Light automations — not aggressive spam
- Extension of today’s partial customer records
- Planned entry already on the Essentials ladder
Intended flow
01
Start from the record
Same customer already in Booklane.
02
Enrich preferences
Genres, authors, floor notes.
03
Read useful history
What they bought, what they reserved.
04
Enable light reminders
Only where it makes sense, with consent.
05
Advise on the floor
CRM prepares the thread; the bookseller speaks.

Coming soon
Design: human relationship
Data remembers preferences — it does not replace the bookseller.
Independent-bookstore culture, not a call center.

CRM
Design: beyond the record
History and reading signals more useful than a bare address book.
Builds on what Customers already offers in limited form.

Roadmap
Not live today
Use Customers (partial) today; Reader CRM will arrive as a dedicated module.
From Essentials when released.
What we are designing
Enriched reader card
Preferences and notes beyond contacts.
More useful history
Purchase visibility built for advice.
Omnichannel profile
Counter, web, and pickups on one reader.
Light automations
Respectful reminders, not blasting.
Inherited consents
Continuity with Customers GDPR.
Counter support
Quick info while the reader is in the room.
Essentials entry
Low-ladder entry; depth grows with plans.
Complements Customers
Does not wipe today’s records — extends them.
How it will connect
Reader CRM will extend Customers and connect to POS, ecommerce, and click & collect when available.

Example scenario
Coming soon: before a regular arrives, the card recalls favorite genres and recent titles — so floor advice starts informed.
Frequently asked questions
- Is it available?
- No — it is coming. Today use Customers (records + GDPR, limited history).
- Does it replace Customers?
- It extends it: same record base, deeper relationship.
- Will it do aggressive email marketing?
- The design targets light, consensual automations.
- From which plan?
- From Essentials, when released.
Put Booklane to work in your bookstore
Start a free trial and set up catalog and counter. Coming-soon modules stay labelled as such — no claims beyond the real product.

